Google, Facebook, Twitter will have to tackle deepfakes or risk EU fines

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© Reuters. FILE PHOTO: The logo of Google is seen on a building at La Defense business and financial district in Courbevoie near Paris, France, September 1, 2020. REUTERS/Charles Platiau/File Photo

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BRUSSELS (Reuters) – Alphabet (NASDAQ:) unit Google, Facebook (NASDAQ:), Twitter (NYSE:) and other tech companies will have to take measures to counter deepfakes and fake accounts on their platforms or risk hefty fines, people familiar with the matter said on Monday.

The measure is part of the European Commission’s updated code of practice on disinformation which the EU executive will publish on Thursday as it continues its fight against fake news, the people said.

The voluntary code was introduced in 2018.

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