Ford Needs To Stay Strong In North America (NYSE:F)

Ford F-150 Lightning display. Ford offers the F150 Lightning all-electric truck in Pro, XLT, Lariat, and Platinum models.

jetcityimage

Introduction

My thesis is that Ford (NYSE:F) needs to figure out how to continue generating strong earnings before interest and taxes (“EBIT”) from the North American truck market regardless of how quickly buyers shift to battery electric vehicles (“BEVs”).

The

Be the first to comment

Leave a Reply

Your email address will not be published.


*